SALES EXECUTION – Sales Campaigns

How do you put together a successful sales campaign?

  • Define objectives of campaign
    • X many responses?
    • $X in new sales?
    • X of new customers?
    • $X in profit?
  • Identify target buyer
  • Acquire targeted contact list
  • Develop supporting collateral
    • Call script
    • Introductory letter
    • Talking points
    • PowerPoint deck
  • Develop value statement with valid business reason
  • Determine most appropriate and cost effective media/channels
  • Create an offer that will inspire a timely response.

We can develop sales campaigns that will generate leads and increase your visibility to your marketplace.  We also have the ability to execute sales campaigns on your behalf if desired.

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